Tag: Fiat 500

  • 2012 Fiat 500: The “Baby” Commercial [VIDEO]

    Fiat-Baby-Commercial-THUMBFiat has just launched a commercial to promote their new 2012 Fiat 500. The ad is genuinely refreshing and definitely will make you smile at the end of the working week. So, enjoy it! The new spot is named “Baby” and at the end of the video you will grasp why. In general the ad expresses fully Fiat’s philosophy.  In short, it is all about “discovery through passionate self-expression”. Fiat always stands behind the idea of encouraging people to be in charge of their lives, live confidently and celebrate the smallest of things with infectious excitement. Well, the iconic Fiat 500 (or Cinquecento) has embodied all of this. It is a small car that lives big, and more importantly expresses the Italian way of living: rich in emotions, but as well rooted in an abundant heritage. The Cinquecento has modern simple design, which blends form and function. What you might don’t know already is that the model has unquestionable popularity, because of Fiat’s great ability to deliver unmatched personalization options with advanced solutions in terms of quality, engine and passenger comfort.

    httpv://youtu.be/9CRKrkHGTRM

    Video Source: YouTube

    Source: FIAT

  • FIAT at 2012 Geneva Motor Show

    2012-Fiat-500L-ThumbFiat will take part in the 2012 Geneva Motor Show which will take place in less than a month. The brand will present a range of cars, which entirely exude the spirit of “Italian technology and design”. First and foremost, the Motor Show, the new 2012 FIAT 500L will make its world debut. The new 500L is the star of brand. In the name 500L – the L letter stands for ‘Large’. Hence, this large edition of the Fiat 500 will be included in the range of the model. This will expand the 500 lineup will offer customers new experiences and opportunities. Four models of the new car will be on display to give the viewers a good idea of the potential of the new model that will be introduced in Europe during the end of 2012. In details, the engine range of the 500L consists of two petrol engines (TwinAir and 1.4 litres), and one turbodiesel engine (1.3 MultiJet II).

    2012 Fiat 500L
    2012 Fiat 500L

    Furthermore, additional space is also given to the new innovations of the 500 range. The Fiat 500 America numbered edition will also make its debut in Geneva. This model has only 500 numbered saloon units and 500 numbered convertible units produced. Next, the new Fiat 500 Color Therapy is another interpretation of the 500. Of course it will also be on display. This version interprets and expands on the colorful pop-inspired 500 model by revisiting and celebrating a few of the pastel color combinations that made it famous in Italy and around the world in the 1960’s and 1970’s. Fiat 500 America will be available at dealerships from March this year, while Fiat 500 Color Therapy – from June. At last, at the stand will also be on display a boutique version of the 500 – namely the Fiat 500 Gucci Convertible.

    The other star in the show will be 2012 Fiat Punto, which is the evolution of a best seller. This is Fiat’s best-selling model, with 8.5 million units sold in Europe. Now it has an updated look and two-cylinder 85 HP (63 kW) TwinAir turbo engine. The model is the perfect balance between eco-friendliness (98 g/km CO2) and driving pleasure (85 HP (63 kW) at 5,500 rpm and 145 Nm (107 lb-ft) at 2,000 rpm of torque). In addition, it will also show a new specific trim level with a unique look, and exclusive color. On display beside this special version will also be a Punto 2012 that joins highly recognizable elements such as the color, Exotica Red, together with the performance of the 135 HP (99 kW) 1.4 MultiAir Turbo S&S engine.

    2012 Fiat Punto
    2012 Fiat Punto

    Furthermore, at the Geneva Motorshow spotlights will be turned on the Fiat Freemont AWD (All-Wheel Drive). It has all the characteristic of a SUV, the typical handling of a station wagon, and the room of a 7-seater MPV. The new four-wheel drive version is matched with the 170 HP (125 kW) 2.0 MultiJet 2 and 280 HP (206 kW) 3.6 V6 petrol engines.

    Next to be seen in Geneva is the new 2012 Fiat Panda, which is the market’s city car. Two new features of the model that are bound to appeal will make their debut in Geneva: the new 85 HP (63 kW) TwinAir Turbo version with Dualogic gearbox. This is the ideal combination for driving in the city. Last but not least, there will also be presented the “Blue&Me TomTom2 LIVE” device. It combines the advantages of an infotainment system integrated with the car and connected to the network with those of a portable navigation system.

    2012 Fiat Panda
    2012 Fiat Panda

    The Fiat Bravo Street also makes its debut in Geneva. These new edition series embody the latest trends at accessible price. The Bravo Street comes with the 120 HP (88 kW) 1.4 T-Jet Petrol and 120 HP (88 kW) 1.6 MultiJet Ds engines, both with the right balance of performance and savings.

    At last in Geneva will be previewed, the new 120 HP (88 kW) Fiat Doblò 1.4 T-Jet with the only turbocharged petrol engine of the class. The engine develops maximum power of 120 HP and torque values at the top of the category (206 Nm (151 lb-ft) at 2000 rpm). It features 7-seater cabin, which strengthens the family space positioning of the model.

    Source: FIAT

  • 2012 Fiat 500 is “Best Car” according to “Travel + Leisure” Annual Design Awards

    2012 Fiat 500 ThumbThe new 2012 Fiat 500 was named “Best Car” in the eighth annual “Travel + Leisure Design Awards”. To be more precise, the 2012 Travel + Leisure Design Awards award new products, buildings and destinations that improve the travel experience through thoughtful design. The jury of the Design Awards appraised 2012 Fiat 500 for its effortless combination of compact practicality with a real sense of style, speed, and fun. In addition, the vehicle will be featured in the March issue of Travel + Leisure. What is more important here is that the 2012 Fiat 500 will be recognized at the Travel + Leisure Design Awards event on 7th of March at Department in Berlin, Germany.
    2012 Fiat 500 offers a unique combination of Italian design, driving fun and efficiency at an unbeatable value. Hence, this makes it the best model to win this particular award. Moreover, Fiat 500 is offered in several special models, such as the open-air Fiat 500 Cabrio, or the exclusive 500 and 500c by Gucci, or the high-performance Fiat 500 Abarth. This means that to every customer is offered the unique opportunity to choose the most appealing one to them, and to drive it with excitement and unmatchable driving pleasure.

    2012 Fiat 500
    2012 Fiat 500


    Source: Fiat

  • Fiat 500L Premiere

    2012-Fiat-500L-thumbBig news! No really, the Fiat 500L (L for “Large”) will be making a debut on the 82nd Geneva Motor Show and today we have the first official images of it. Supposedly it will be targeted at people who want an SUV with MPV passenger space in a B car segment of restrained dimensions and efficiency (picky). The 500L, which complements the 500 Abarth and Cabrio versions, is Fiat‘s best shot at that.

    Dimensions stand at 414 cm of length, 178 cm of width and 166 cm of height while inside the single-volume cabin offers seating for five. It is a further development of the concept of ‘cab forward’ introduced by Fiat with the 600 Multipla, a precursor to the concept of the compact people carrier.

    The 500L wont hit the European showrooms until the last quarter of 2012 with three engine choices: the TwinAir (2011 international engine of the year), a 1.4 unit and a turbo diesel, 1.3 Multijet II. Although the MPV/SUV/Estate Fiats 500 will hold the latest of Fiat Group’s technology, production will be based in a Fiat factory in Kragujevac, Serbia.

    Fiat 500L (2012)
    Fiat 500L (2012)
    Fiat 500L (2012)
    Fiat 500L (2012)

    Source: Fiat

  • Most creative TV Car Commercials for 2011 [VIDEO]

    TV_thumbAutomobile’s industry is one of the most important industries in the world. Undeniably there is a great contest between brands. All are competing in different areas, such as power, design, comfort and etc. However probably the most entertaining sphere where the brands compete is the one of TV Commercials. Through the years we have seen some of the most creative advertisements ever. However, it’s a good idea to stay up to day. For that reason we have picked up five of the TV Commercials, which had taken our attention. Perhaps advertising is the place where the creativity can take mind-blowing effects on viewers. We haven’t picked ads that are only informative. Instead, we have chosen such, which are rather more amusing and entertaining.

    2011 Nissan Sentra Bubble Commercial

    This one is most certainly on of the best ads we can see nowadays. Nissan Sentra Bubble creates the right amount of intrigue and cinematic magic. The commercial was shot with TBWA Toronto and directed by Holiday Films visual storyteller Luis Gerard.

    The 2011 Nissan Sentra has a spacious interior and delivers a balanced power with fuel economy. Moreover it grabs the drivers’ attention with its intuitive control layout.

    httpv://www.youtube.com/watch?v=DHqBbvMwXnA

    2011 Jeep Grand Cherokee Commercial

    Lets take a look at another add. This time we have 2011 Jeep Grand Cherokee Manifesto Commercial from DCH Chrysler Jeep Dodge of Temecula. Here we had the first spot of the 2011 Jeep Grand Cherokee. It is definitely really intriguing, because it puts the attention on pride in American manufacturing and engineering. Moreover it conveys the meaning that what we are going to see from Chrysler from now on is going to be superb! The commercial was developed by Wieden+Kennedy.

    The 2011 Jeep Grand Cherokee is proud to have an added refinement and still-substantial off-road capability. This is a fully redesigned Jeep Grand Cherokee which most certainly makes it competitive choice for a midsize crossover. It can intrigue the customer with its strong V6 or V8 power, high tow rating, upscale interior and capable off-road prowess.

    httpv://www.youtube.com/watch?v=Mi0SbrrGaiw

    2011 Jeep Grand Cherokee “If It Can” Commercial

    Here we have another brilliant advertisement of 2011 Jeep Grand Cherokee. It is obvious that the creatives have made a really strong advertising campaign in 2011. Thank to them, we are sure now that if the 2011 Jeep Grand Cherokee can scale mountain sides, ford rivers, and tow an unsurpassed amount of pounds, then just imagine what it can do in these terrible snowy conditions!

    httpv://www.youtube.com/watch?v=EW5jg8KzyZE

    2011 Fiat 500 Commercial

    From this advertisement we can see that the 2011 Fiat 500 is inspired by the classic 500 that originally went on sale in 1957.  This commercial conveys the feeling that the customer should count on history. This is the Italian style which offers an exterior which is retro and cute, small but fun-to-drive. Furthermore 2011 Fiat 500 is another stylish car which is the proof that the small can be also cool! Not only it has adorable styling, but also it delivers the drivers with sport-like capable handling, excellent fuel efficiency and at last but not least spaciousness.

    httpv://www.youtube.com/watch?v=VdS1Mgu11vg

    2011 BMW M5 Commercial

    Probably the most creative advertisement for the last year was presented by BMW’s brand. It’s so strong that it immediately pushes the viewer to go to the nearest dealership and purchase the car. This 2011 BMW M5 is the next generationmodel of the freshly redesigned 5 Series of the brand. It also offers impressive combination of superb performance and daily use. The 2011 BMW M5 uses the S63 biturbo 4.4 Litre V8 with twin scroll turbocharging technology and it is expected to have an output of 560 hp (418 kW) and 502 ft-lb (681 NM) of torque. Perhaps now you understand why the commercial is the way it is.

    httpv://www.youtube.com/watch?v=_MYjowQHi28

    Source: Youtube

  • 2012 Fiat 500 Nation

    Fiat will exhibit a new special edition 500 Nation at the Bologna Motor Show. The manufacturer will produce just 500 units for both saloon and convertible version. The new Fiat 500 Nation Limited Edition is the tribute that the brand dedicates to the great countries where the car is sold.

    The special edition 500 features exclusive metallic shade America Blue paint, mirror fairings with “Stars & Stripes” graphics, stickers, dedicated beltline and 16″ alloy wheels with red cap edge. American inspiration and iconography are also found in the interiors with red/ivory seats and contrasting white dashboard.

    The white three-layer paint and “Stars & Stripes” mirror fairings are combined with the red top and the graphics in the colours of the American flag in the beltline in the convertible version. In this case the elegant 16″ alloy wheels are finished with a blue rim edge.

    The standard equipment of the 500 Nation boasts manual air conditioning, exterior chrome-plating in both saloon and convertible versions. There is also a badge on the pillar bearing the serial number of this limited edition makes this car unique.

    The new 500 Nation America Limited Edition can be ordered from late February 2012. It is priced at €14 500 for the saloon model and €18 000 for the convertible.

    2012 Fiat 500 Nation
    2012 Fiat 500 Nation

    Source: Fiat

  • 2012 Fiat 500 Abarth US

    2012 Fiat 500 Abarth US is being currently exhibited at the LA Motor Show.

    “Bringing the 2012 Fiat 500 Abarth to the U.S. enables us to reach out to driving enthusiasts who want Italian performance at an attainable price,” commented Olivier Francois, Head of FIAT Brand and Chief Marketing Officer – Chrysler Group LLC.

    “With its lightweight, track-tuned handling and purpose-built design, the Fiat 500 Abarth brings to life the legendary racing heritage of the brand and becomes the Italian high-performance car for everyday driving.”, he added.

    The small city car will be powered by an all-new 1.4 liter MultiAir Turbo engine. There are no exact numbers, but probably the US 500 Abarth will be slightly more powerful than the EU model. The European model boasts 140PS (103 kW) and 206Nm (152 lb-ft) of torque.

    Other goodies include Abarth-tuned suspension and brake systems, race-inspired design, and technology features not traditionally included on a small car. The new 2012 Fiat 500 Abarth unleashes the brand’s legendary performance heritage to American streets.

    The exterior boasts complete aerodynamics body kit and 16” alloy wheels as standard and possibility for 17” as an option.

    2012 Fiat 500 Abarth US
    2012 Fiat 500 Abarth US

    The interior comes with Abarth-designed steering wheel with perforated leather and flat bottom. There are also cruise, audio and BLUE&METM Handsfree Communication technology controls on the steering wheel. The instrument cluster has 160-mph speedometer, tachometer and trip computer. For a touch of sophistication, the instrument-panel cluster brow is wrapped in Nero leather with Rosso accent stitching. There are Unique Abarth-styled front performance seats feature a one-piece design with large side bolsters, racing-harness pass through, accent stitching around the perimeter and integrated side-thorax air bags.

    For a contemporary and technical look, the Fiat 500 Abarth features the center stack, radio and climate control system, as well as the headliner and pillars finished in Nero, while the four-passenger seating is available in Nero (cloth or leather) or Rosso/Nero (leather) color combinations.

    2012 Fiat 500 Abarth US Interior
    2012 Fiat 500 Abarth US Interior

    Source: Fiat

  • Superchips Abarth 500

    Abarth 500 get some more boost from SuperChips ltd. The specialists has worked its magic on the Abarth’s Bosch MED7.9.10 engine management system to enable the 500’s 1.4-litre turbocharged engine to deliver some more power.

    Still, the reliability doesn’t suffer at all, because everything is carefully tested on dyno. The ECU remap gives enhanced performance without any side effects.

    Originally, the 1.4 litre turbocharged petrol engine delivers 135PS (99 kW) at 5500RPM and 180Nm (130 lb-ft) or 206Nm (152 lb-ft) in sport mode at 3000RPM. The tuning gives another 22PS (16 kW) and 46Nm (34 lb-ft), meaning that you’ll have 167PS (115 kW) at 5654RPM and 226Nm (164 lb-ft) at 2942RPM.

    On the road, this means significantly improved in-gear acceleration, making journeys more exciting, overtaking safer and fast driving more fun. In conjunction with Superchips attention to detail to ensure sharper throttle response, the end result is an Abarth 500 that feels considerably sharper than before!

    The Superchips Abarth 500 upgrade requires installation at one of approximately 80 Superchips performance centres and is covered by a full Customer Service Guarantee and an industry-leading 12 month / 30 000 supplementary full vehicle warranty.

    The Superchips ECU remap is available now directly from Superchips and its UK dealer network, priced at £455 and will fit on all Abarth 500 cars from February 2009 onwards.

    Superchips – don’t compromise, optimise.

    Superchips Abarth 500
    Superchips Abarth 500

    Source: Superchips

  • 2012 Fiat 500 Abarth

    The new 2012 Fiat 500 Abarth will hit the American market with the racing traditions that have made it a success on European roadways and racetracks – world-class performance and precision, purposeful and aggressive styling, high power-to-weight ratio and limited-production volume.

    2012 Fiat 500 Abarth US is powered by an all-new 1.4-liter MultiAir Turbo engine. The European version has 140PS (103 kW) and 206Nm (152 lb-ft) of torque, but we will wait to see, whether the US model will be overpowered.

    The small sporty car also comes with Abarth-tuned suspension and brake systems, race-inspired design and technologies.

    The new 2012 Fiat 500 Abarth will unleash the brand’s legendary performance heritage on American streets.

    2012 Fiat 500 Abarth
    2012 Fiat 500 Abarth

    Source: Chrysler

  • Fiat 500 Pink Ribbon Edition Price – $22 500

    Fiat has created special Pink Ribbon edition for the United States. The vehicle is Produced in partnership with The Breast Cancer Research Foundation (BCRF), the collaboration allows breast cancer awareness advocates to express their support for the cause in modern iconic Italian style.

    “We are honored to partner with an upstanding organization like The Breast Cancer Research Foundation that supports a cause so important to our consumers and our company,” commented Laura Soave, Head of FIAT North America.

    “The Fiat 500 Pink Ribbon edition offers our FIAT consumers a unique and stylish way to express their support, help fund breast cancer research and ultimately drive change.”, she added.

    The vehicle is based on 500 Lounge, which is available in silver and white. The special edition model boasts a dark pink stripe with a pink ribbon. The interior will feature unique floor mats and black leather seats with pink contrast stitching.

    The vehicle is limited to just 250 unit and the price is $22 500. The manufacturer will donate $1 000 to The Breast Cancer Research Foundation for every unit sold, which means totally $250 000 for the whole series.

    Fiat 500 Pink Ribbon Edition
    Fiat 500 Pink Ribbon Edition

    Source: Fiat

  • 2011 Fiat 500 First Edition

    The Fiat 500 “First Edition” made exclusively for the Chinese. It features different graphics and nice equipment. There will be just 100 numbered units available to order  from July 12 to September 15.

    “The start of the pre-order stage is a fundamental stage for the 500 launch in China and will mark an important step forward in the joint project of Fiat and GAC”, said Lorenzo Sistino.

    “The objective of the 500 is to position our brand on this market because it is the model that best expresses the values of Fiat”., he added.

    The First Edition is based on the 500 Lounge and comes with a 1.4 litre MultiAir, the petrol engine – 101 HP (75 kW) at 6500 rpm and a torque of 133 Nm at 4000 rpm.

    The 500 will have many versions and special series, in addition to the 100 “First Edition” models. Next year we will be launching the 500C convertible and the exclusive “500 by Gucci” special series.

    2011 Fiat 500 First Edition
    2011 Fiat 500 First Edition

    Source: Fiat

  • 2012 Fiat 500 TwinAir

    Fiat has announced TwinAir version in the popular 500 city car line-up. The TwinAir cars will attract new customers to the Fiat 500 family with their sporty and assertive appearance.

    2012 Fiat 500 TwinAir includes black alloy wheels, burnished metal effects on dashboard and front and rear mouldings, spoiler, chrome exhaust pipe and sports seats.

    The engine is the well-known 0.9 litre TwinAir with 85HP and a 95g/km of CO2, which means that is one of the few cars entitled to travel across London without incurring the capital’s congestion charge.

    The TwinAir range will come in both 500 (hatchback) and 500C (convertible) versions and will only be available in vibrant colours such as Pearlescent Red, Tropicalia Yellow and Electroclash Grey. A special colour, Midnight Black, is available only on the TwinAir Plus model.

    The new range starts at £11 600 OTR for the TwinAir, rising to £12 700 for the TwinAir Plus.

    2012 Fiat 500:

    TwinAir:

    • Sporty looking mouldings and metallic effect dashboard
    • Sport kit (chrome exhaust pipe, spoiler)
    • Sport seats
    • Black interior surround
    • 15-inch matt black alloy wheels
    • Air conditioning

    TwinAir Plus:

    • Adds the following specification over the TwinAir trim:
    • 16-inch matt black alloy wheels
    • Automatic climate control instead of air conditioning
    • Blue&Me
    • Sport leather steering wheel with eight commands
    • Leather gear knob
    • Dark tinted windows
    • Body coloured door mirrors

    2012 Fiat 500 TwinAir

    2012 Fiat 500 TwinAir

    Source: Fiat