Tag: Lincoln Aviator

  • Lincoln team receives more awards at the Chicago Auto Show

    2020 Lincoln AviatorLincoln Motor Company continues to gain recognition for its extended lineup of comprehensive vehicles, with both Aviator and Navigator models being recognized for their versatility, equipment, and overall excellent performance rates. Lincoln team received an award at the Chicago Auto Show.

    Members of the Midwest Automotive Media Association voted Lincoln Aviator the winner of the 2020 MAMA Luxury Family Vehicle of the Year award, ahead of the BMW X7 and Cadillac XT6. As a nonprofit organization of journalists and public relations experts, Midwest Automotive Media Association developed its award to assist the car-shopping families in making knowledgeable and informed purchase decisions.

    Additionally, Consumer Guide, a leading publisher of authoritative, unbiased new and used car reviews for more than 50 years, has named Lincoln Navigator an Automotive Best Buy in its premium large/SUV category. Consumer Guide editors use objective criteria like price, features, performance, accommodations, fuel economy, reliability records, and resale value to access each vehicle. Key requirements are the evaluation of every aspect of each vehicle as it relates to consumers’ real-world driving experience.

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    The new three-row Lincoln Aviator defines effortless performance among premium SUVs, offering impressive power and capability, while the full-size Navigator continues to drive brand momentum as a client favorite.

    Source: Lincoln

  • Lincoln launches a new TV spot featuring Matthew McConaughey

    2020 Lincoln Aviator Matthew McConaughey puts a new twist on ice fishing to highlight the versatility and trustworthiness of the new Lincoln Aviator in a new spot for the three-row luxury SUV. With the stark beauty of the winter as a backdrop, the latest piece of the advertisement has Matthew using his Aviator as a shelter from the elements after carving a hole in the ice and dropping a line.

    The video is produced by Hudson Rouge and was directed by the noted cinematographer and director Lance Acord, known for the movies “Lost in Translation,” and popular shorts like this year’s “E.T.: A Holiday Reunion.”

    Also, Jon Pearce, global chief creative officer, Hudson Rouge, points out to the mood of the piece playing into both the storyline and the vehicle itself.

    The spot launches on multiple platforms, with a YouTube and Twitter takeover and a broadcast debut during the college football playoffs beginning with the Peach Bowl on ESPN.

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    New Lincoln Aviator blends effortless performance among the premium SUV segment and offers impressive power and capability blended with sleek elegance and next-generation technology.

    2020 Lincoln Aviator

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    Source: Lincoln

  • Lincoln’s exclusive suspension system – what makes it special? [VIDEO]

    2019 Lincoln Aviator Even the mundane road trips can become a trilling journey with the new Lincoln Aviator machine. Thanks to vehicle’s advanced and revised Adaptive Suspension and Road Preview system, driver and passengers can enjoy a smooth and rewarding driving course.

    Lincoln’s own Adaptive Suspension system uses a suite of 12 sensors that monitor vehicle’s motion, steering, acceleration and braking activities and then make fine adjustments to the overall engine and drivetrain system.

    Furthermore, suspension’s pothole mitigation can sense when a wheel is dropping into a dip and stiffens the shock absorber in order to reduce the amount of drop, which further lessens the harshness of a tire strike. Each wheel works independently, which allows the vehicle to tailor its response at any given road surface and situation.

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    The advanced technologies in new Aviator work together in order to handle any unexpected condition. Paired with Adaptive Suspension and Road Preview, the vehicle can use its front camera to read the road surface and spot speed bumps, frost heaves and other height deviations. Additional refinement can be achieved by specifying the vehicle with Air Glide Suspension, which replaces the traditional coil springs with guided air ones, enabling several preset ride heights for increased comfort and capability.

    https://youtu.be/lMVbnPWUETM

    Source: Lincoln