Three Kia SOUL concept cars unveiled by the Kia Motors Corporation at the 78th Salon de l’Automobiles this week in Geneva, Switzerland, reveal a whole new ‘fun’ side to the Korean brand.
The concept cars – SOUL Diva, SOUL Burner and SOUL Searcher – were created by Kia’s European design team led by Gregory Guillaume, Chief Designer Kia Motors Europe, under the guidance of Kia’s Chief Design Officer, Peter Schreyer. Following Kia’s recently established tradition, the trio of concept cars are closely related to the new Kia production car which will make its World Premiere at the Paris Show in September. (more…)