Tag: Acura Concept

  • Acura Precision Concept has received some special attention at the Concours d’Elegance

    2016 Acura Precision Concept Acura Precision Concept was chosen as one of the featured models on the Concept Lawn at the Pebble Beach Concours d’Elegance on Sunday, August 21. As we have told you, the vehicle is created at the Acura Design Studio in California as a dynamic and passionate expression of Acura’s ‘Precision Crafted Performance’ project.

    The Concept itself offers a supercar-like stance, high-performance-oriented drivetrain system and overall body shape, neat proportions and of course, this impeccable styling that only Acura designers can develop and deliver us.

    Furthermore, the athletic stance is enhanced by deep side surfaces and large and beautiful 22-inch wheels. In terms of styling, the vehicle strikes with signature lights: the front strikes with  Jewel Constellation LED headlights and the back hits with floating LED taillights.

    Of course, the worthy vehicle also proudly shows a neat interior design with cantilevered surfaces that meet sweet tones, modern details and all-time classic lines and curves. Instantly recognizable are the double-layered instrument panel, the high-contrast front seat surfaces, the thin floating rear seats and the modern lounge furniture.

    Long story short, this vehicle is far more valuable and beautiful than we all thought. So, we do congratulate the whole Acura team and we wish themthe very best of luck, love and success.

    Source: Acura 

  • Acura Reminds Everyone Why NSX and Precision Concept Are so Awesome

    2016 Acura Precision Concept Acura Precision Concept comes to the Windy City to make its Chicago Auto Show debut, following the demonstration at the North American International Auto Show last month. The concept vehicle embodies the Acura DNA of Precision Crafted Performance – as we all know, Acura brand is notorious for paying incredible attention to small details, which, ultimately, results on delivering stunningly well-performing vehicles.

    Embracing the idea of a modern and yet versatile components, Acura Precision Concept features restyled Diamond Pentagon grille, next-gen HMI interior technology, advanced facial recognition, large central screen, heads up display and touch pad navigation.

    The Concept was crafted by Acura’s California Design Studio under the strict direction of Acura global creative director, Dave Marek, aided by Michelle Christensen, principal designer.

    SEE ALSO: Acura Precision Concept Shows New Human-Machine Interface Approach [VIDEO]

    Also, the all-new 2017 Acura NSX will return to Chicago Show to remind everyone why is it so awesome, and also to demonstrate its new color: 130R White, paired with passionate red-dominated interior. How cool is that? Furthermore, the NSX will one more time challenge the conventional beliefs about supercars and cutting edge technologies. Just as the first-generation NSX broke the ice 15 years ago, the contemporary heir will try to do the same.

    Designed and manufactured in America, the 2017 Acura NSX will be offered for $156,000 USD and about 205,700 USD, when geared with the additional features and technologies.

    Source: Acura

  • Acura Announces Details for 2016 Precision Concept

    2016 Acura Precision Concept Acura is ready to unveil the Acura Precision Concept at the 2016 North American International Auto Show in Detroit on January 12. Crafted by the Acura Design Studio in California, Acura Precision Concept has the ambition to reshape the future of the whole Acura design ideas.

    Furthermore, the brand team also announced details for the next-ten NSX supercar that is scheduled to come to market next spring. In fact, these announcements not only strengthen brand’s positions on the market, but also mark the intention for further achievements. As you might know, Acura marks positive growth in market positions in 2015, which is brand’s best since the peak back in 2007. Only through November, the brand managed to mark a growth with 6.9 per cent.

    SEE ALSO: 2017 Acura NSX VIN 001 to be Auctioned at Barrett-Jackson in January

    Further information will be available soon, as the Acura team prepares for the challenges of 2016. And as we think about it, we are brave enough to believe that designers and engineers will do their best in bringing us only the best in terms of vehicle superiority and performance. After all, when we think about the successful RLX flagship sedan, TLX performance-oriented luxury sedan, ILX model, RDX luxury sedan and the all-time best-selling Acura MDX, we do keep our expectations on a high level.

    Source: Acura

  • 2012 Acura NSX Concept Commercial for Super Bowl XLVI

    Acura Ad thumbExciting and interactive news about the brand Acura are now at hand because it will debut for the first time in its history with a commercial during the Super Bowl championship game. As we all are familiar this championship is being watched from more than 100 million viewers. In details it is going to be a sixty seconds commercial, and the “deal” in it is the featuring the iconic talent of Jerry Seinfeld and Jay Leno coupled with the highly anticipated Acura NSX supercar concept. And if you are eager now to view the ad, then you have to stay tuned during the third quarter of the championship, when it will be aired. Moreover the advertisement is expected to build even more attention around the concept car, which has achieved great success at the North American International Auto Show. This is the grand preparation for the future return of the legendary NSX to the Acura lineup.

    Acura Super Bowl Commercial
    Acura Super Bowl Commercial
    Acura Super Bowl Commercial
    Acura Super Bowl Commercial

    This commercial is called “Transactions” and more importantly depicts the over-the-top antics of two actual top car collectors, Jerry Seinfeld and Jay Leno, in an unrelenting bid to be the first in line to take delivery on the first Acura NSX. The aim of the Acura is obviously to present the car as the ultimate “must have” sport car. In addition, the Super Bowl campaign includes a pre-game release of an extended version of “Transactions”, which you can view below. And at last, to remind all Acura fans, in the spring is going to be the launch of the highly expected all-new RDX crossover sport utility vehicle and the introduction of the all-new ILX luxury compact sedan.

    Source: Acura