Tag: 2013 MINI Paceman by Roberto Cavalli

  • 2013 Life Ball: MINI Paceman by Roberto Cavalli

    2013-MINI-Paceman-by-Roberto-Cavalli-THUMBOne of the biggest charity events has just happened this weekend and as we are familiar MINI brand is a big part of its history. The partnership began in 2001 and since then 13 one-of-a-kind MINI models have been designed and produced.

    They were of course all auctioned with proceeds of more than half a million Euros flowing into projects dedicated to the battle against AIDS. This year, the designer under the lights was Roberto Cavalli who created a unique and classy MINI Paceman.

    The Italian designer transformed the newest model in the brand family in his highly distinctive style. It is all adorned by gold elements inside and out, iridescent paintwork that shimmers from black to brown depending on the angle of light and the use of his hallmark animal prints.

    In other words, this Paceman is a true work of art and few hours before its premiere, it was auctioned for a record price of 150,000 euros. Besides Roberto Cavalli, a whole line-up of iconic designers rendered their own MINI for this good cause. Among them are Dean and Dan Caten of DSQUARED, Renzo Rosso for Diesel and Donatella Versace.

    2013 Life Ball went under the motto 1001 Nights” bringing together many celebrities, including Sir Elton John, Hilary Swank, Melanie Griffith, Barbara Eden, Carmen Electra, Bill Clinton, Anna Netrebko, Erwin Schrott and Fergie. They were all gathered around the mission to raise the awareness of the HI virus and its consequences.

    Each year millions of people are being infected with the HIV. Since AIDS was recognized as a clinical disease on 1st of December 1981, many advances have been made in terms of research and prevention. However, the virus is still one of the biggest challenges for the human health.

    Source: MINI

  • 2013 MINI Paceman by Roberto Cavalli Supports the Life Ball in Vienna

    2013-MINI-Paceman-by-Roberto-Cavalli-THUMBThe Life Ball 2013 in Vienna is just around the corner and hence we are very pleased to see the latest design on a MINI model, which will support this charity event. The mission of the Life Ball is to raise awareness of AIDS and pleads for tolerance, education and solidarity.

    As a matter of fact, MINI will participate in the Ball for the 13th time in succession by donating one of its models. A particular MINI model will be given a makeover by an internationally renowned designer before being auctioned at the ball.

    The proceeds will go to projects dedicated prevention of HIV and AIDS. Another interesting fact is that so far the Life Ball MINI auctions have raised total proceeds in excess of half a million Euros.

    For this year, a Paceman, the youngest and seventh model in the MINI family, will be transformed by the famous fashion designer Roberto Cavalli. With this particular model, the designer encounters the first stylish, urban Sports Activity Coupé. Its sporty design and striking coupé silhouette will perfectly complement Cavalli’s unconventional style.

    To be more precise, the exterior design features iridescent paintwork that shimmers from black to brown depending on the incidence of light. In addition, there are dynamically stretched lines that accentuate even further the agility of this two-door coupé. Of course, Roberto Cavalli’s expressive logo can be seen on the car – on its roof.

    2013 MINI Paceman by Roberto Cavalli will be formally unveiled during the official opening of the new Cavalli store in Vienna’s “Goldenes Quart1er” on 24th of May. Then the model will be auctioned in the Hall of Ceremonies at Vienna’s Hofburg palace as part of the AIDS Solidarity Gala on 25th of May.

    Source: MINI